A match model is a set of properties or configuration that determines how your data is matched. Configure a match model based on the characteristics of your data and your business needs.
Match models include a set of directed AI match rules and an adaptive AI match model. The match process first uses the directed AI match rules to match records. If the directed AI match rules provide conclusive results, the match process doesn’t use the adaptive AI match model. However, if the directed AI match rules provide inconclusive results that require manual merge, the match process then uses the adaptive AI match model on those records to determine whether they match.