Salesforce connection displays business names for field names in the listed task types. You can configure tasks to display technical names instead of business names with the Display technical field names instead of labels option.
In Salesforce connection, the following task types display business names for field names:
•Synchronization
•Replication
•Masking
•Mapping
When you use a Salesforce connection, synchronization, and mapping tasks also display business names for objects when available. Other task types display technical names for objects.