Reference 360 > Introducing Reference 360
  

Introducing Reference 360

Informatica® Reference 360 is a cloud-based service that organizations use to create, manage, and govern reference data. Reference data is a subset of master data that is used throughout your organization. Common types of reference data are countries, currency codes, and cost centers.
Applications in your organization typically refer to the same reference data by different code values. You can manage the different code value representations by creating crosswalks. Crosswalks contain value mappings between code values in one code list and code values in another code list. Crosswalks allow you to translate between the different code value representations used by each application.
When you manage your reference data, you see improvements in the quality of reporting, compliance with regulations, and the trustworthiness of reference data. It also helps reduce operational overhead, such as additional manual effort and QA effort to resolve issues with your reference data.
Reference 360 provides the following functionality: