In an organization that manufactures small cars, Steve is the data steward for the marketing team. The marketing team analyzes the market and creates a chart for demand trends. Steve has maintained his team's research data in a shared FTP folder that his marketing team can access. The marketing team decides to make the data for demand trends available to the other teams in the organization. Steve identifies the data assets that might be useful to the other teams, and creates the relevant terms of use for the data assets. The data is now ready for use by other business teams in the organization. Steve is the owner of the data.
The data owner or the Data Marketplace Administrator publishes the data assets to the "Demand Trends" data collection within the "Marketing" category in Data Marketplace. Steve also adds a descriptive note to the data collection, so that other users of Data Marketplace might find it easily.
Jane is an operations manager in the organization. She wants to analyze the customer demand for cars, so that she can identify seasonal patterns and adjust the volume of production. She searches for "demand" in Data Marketplace, and sees the "Demand Trends" data collection that the Data Marketplace Administrator or the data owner had published. Jane selects the data collection, views the list of data assets, and decides that she needs this data for her analysis. Jane is the data user.
Jane uses the checkout process in Data Marketplace to request access to the data. She also selects the preferred delivery target to procure the required data. Steve can see in Data Marketplace that Jane wants access to the data. Steve approves Jane's request.
Peter is the Data Marketplace Administrator for the marketing team. Sometimes administrators might also be the Technical Owner for a data collection. Peter can see that Steve has approved Jane's request. Peter grants Jane access to the data. After delivering the data to Jane, Peter marks the order as fulfilled in Data Marketplace.
The order is now fulfilled. Data Marketplace maintains a history of this order. Jane can use the demand trend charts to optimize the inventory, avoid wastage, and reduce costs. The consumer access is a record that indicates Jane's access to the data collection. After the analysis is complete, Jane can inform Steve that she no longer needs access to the data. Steve revokes Jane's access, and Peter can remove Jane's access to the data.
Note: The preceding example uses the predefined roles for Data Marketplace.